31 Thoughts: The hidden benefits of NHL’s big gambling bet

After years of avoidance, NHL Commissioner Gary Bettman threw on his wetsuit and dove head first into gambling waters.Here’s what we know: The league followed the NBA’s imprint of a non-exclusive deal with MGM, which allows for multiple partnerships with different casinos and online betting companies. The NHL is not getting a piece of the “book,” simply a flat fee for MGM getting to use its trademarks, logos and eventually, data. (The basketball contract with MGM is reportedly three years and $25 million.)

Source: 31 Thoughts: The hidden benefits of NHL’s big gambling bet – Sportsnet.ca